Dedoles

Knock-You-Off-Your-Socks Effectiveness

Dedoles is our agency’s first ever client and what a success our first ad campaign for them was.

Three dancing hamsters became part of pop culture, won us a Gold EFFIE with once in 20 years results, including 500% spike in sales, 53% Top of Mind brand awareness and unprompted ad recall 1,100% over industry benchmark.

But we’re just as excited the creative concept still works great two and a half years and 15 campaigns later, adapted perfectly to all media types and campaign objectives, ran in 6 countries, and keeps inspiring user generated content creation.